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YPA FACULTY 2024

Alistair King, 2021 Pitcher Awards Heritage Jury President

RAKESH

SINGH

Rakesh Singh, Regional Managing Director, BIDMATH

Speaker

About

RAKESH

Rakesh Singh is a highly accomplished digital marketing leader with over 20 years of experience in the industry. He is a passionate advocate for the power of data-driven programmatic advertising and retail media network solutions to help businesses achieve their marketing goals and maximize ROAS. He is also a strong believer in the importance of using AI and ML to improve marketing performance.
Rakesh is currently the Regional Managing Director of Bidmath, a leading data-driven full-funnel digital marketing solutions company. In this role, he is responsible for driving the growth of the company's business in the Asia Pacific region. He has a proven track record of success in driving growth and innovation in the digital marketing industry.
Prior to joining Bidmath, Rakesh held senior leadership positions at some of the world's leading media agencies, including GroupM, Omnicom, Publicis, and Havas . In his previous role as Managing Director of Havas Media Vietnam, he led the agency to four consecutive years of being ranked No. 1 by RECMA's Digital Agency Diagnostics Report.
Rakesh is a sought-after speaker and thought leader in the digital marketing industry. He has been featured in publications and Industry journals. He is a highly skilled and experienced digital marketing leader with a proven track record of success. A strong believer in the importance of data-driven audience planning, he is committed to helping his clients use data to improve their marketing performance. He is also a certified Google Analytics professional.

Here are some of his key accomplishments:
• Led Havas Media Vietnam to four consecutive years of being ranked No. 1 by RECMA's Digital Agency Diagnostics Report.
• Received several honors and important accolades for his brands and agencies at events like Campaign Asia, MMA, Marketing Asia, and others.
• Driving the growth of Bidmath's Full funnel digital media solutions from Programmatic to Retail media Network solutions in the Asia Pacific region.
• Helping businesses achieve their goals through the power of digital marketing.
• Using data, AI & ML to improve marketing performance and achieve Maximum ROAS.

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